"Organizing to Use Facebook Advertisements: A Planning Tool for Extensi" by James Barnes

Article Title

Organizing to Use Facebook Advertisements: A Planning Tool for Extension Professionals, Businesses, and Communities

Authors

James Barnes, Mississippi State UniversityFollow

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Abstract

The purpose of this article is to explain how Extension professionals, businesses, and communities can use Facebook advertisements effectively. The article is a planning tool that introduces Facebook's Advertiser Help Center, explains some applicable key concepts, and suggests best practices to apply before launching a Facebook advertising campaign.

Recommended Citation

Barnes, J. (2016). Organizing to Use Facebook Advertisements: A Planning Tool for Extension Professionals, Businesses, and Communities. The Journal of Extension, 54(4), Article 3. https://tigerprints.clemson.edu/joe/vol54/iss4/3

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