We conducted a survey to characterize certified California farmers markets (FMs) regarding location, seasonality, size, product, product labeling, advertising methods, postharvest practices, regulations governing vendors, training offered, and training interests. Data obtained from the survey highlight the need for improvement regarding food safety and can serve as a basis for development of collaborative education by Extension educators, regulatory agencies, and FMs. Extension professionals can play a proactive role in such training opportunities, focusing outreach efforts for training according to applicable findings and including online training venues to maximize reach to stakeholders.
Pires, A. F., Kukielka, E. A., Haghani, V., Stover, J. K., Ramos, T. d., Kim, J. V., & Jay-Russell, M. T. (2021). Survey of Farmers Market Managers in California: Food Safety Perspectives. Journal of Extension, 58(5), Article 17. https://tigerprints.clemson.edu/joe/vol58/iss5/17