Research has indicated there are a number of benefits to Extension educators in delivering educational program and content through distance technology methods. However, Extension educators are commonly apprehensive about this transition due to assumptions made about their clientele, because little research has been conducted to examine clients' preference for engaging in Extension educational programs. The research reported in this article examined clientele's preferences in how they access Extension research-based information, particularly when compared to traditional methods of delivering educational programs. The reported results support the movement of using distance technology methods to disseminate educational programs based on client's preferences.
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Davis, J. M. (2014). Extension Clientele Preferences: Accessing Research-Based Information Online. The Journal of Extension, 52(5), Article 20. https://doi.org/10.34068/joe.52.05.20