Extension personnel are frequently interviewed by the media in a relaxed atmosphere. Critical times lead to enhanced and major media attention, which requires the ability to speak calmly, quickly, concisely, and factually. Media requests will come from a variety of venues, and lengthy interviews will be reduced to a sound bite. Working with communications professionals is useful to better develop speaking skills, and their presence at major interviews can prove valuable.

Creative Commons License

Creative Commons Attribution-Noncommercial 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License.



To view the content in your browser, please download Adobe Reader or, alternately,
you may Download the file to your hard drive.

NOTE: The latest versions of Adobe Reader do not support viewing PDF files within Firefox on Mac OS and if you are using a modern (Intel) Mac, there is no official plugin for viewing PDF files within the browser window.