This article discusses one method for converting retail trade gap data into estimates of retail real estate development capacity using both public and proprietary data sources. This information is useful to Extension agents and economic development professionals interested in downtown redevelopment and targeted retail business recruitment.
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Nousaine, A. J., & Jolley, G. (2012). Estimating Retail Development Capacity: Gap Analysis in Action. The Journal of Extension, 50(3), Article 65. https://doi.org/10.34068/joe.50.03.65