Listening to needs of clientele to maintain relevance is an essential component of planning. Extension has maintained relevance by listening to clientele. However, how can we systematically review all these issues and develop meaningful strategies to respond with impact? The answer to this question is our ability to maintain our grassroots advantage, but be accountable for regional and statewide impacts. This article provides a strategy to review issues that surface from clientele and develop programmatic action plans to address issues that surface from multiple sources for county, regional, and statewide implementation.

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Creative Commons Attribution-Noncommercial 4.0 License
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