Reaching forest landowners with useful information has become a challenging task for Extension educators. This task is even more complex when landowners have differing perceptions about the delivery method and usefulness of the information delivered. A study was conducted to determine the preferred educational delivery methods of forest landowners in South Carolina. We found that landowners do have preferences for educational delivery methods and believe educators should consider the preferred methods to maximize program efforts. Further, findings reinforce the need to modify delivery systems to fit the demographic profile of the intended audience and the changes occurring in technology.
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Radhakrishna, R. B., Nelson, L., Franklin, R., & Kessler, G. (2003). Information Sources and Extension Delivery Methods Used by Private Longleaf Pine Landowners. The Journal of Extension, 41(4), Article 12. https://tigerprints.clemson.edu/joe/vol41/iss4/12