Date of Award

12-2010

Document Type

Thesis

Degree Name

Master of Arts (MA)

Legacy Department

Professional Communication

Advisor

Katz, Steven B.

Committee Member

Ding , Huiling

Committee Member

Johnson , Alan

Abstract

This thesis focuses on how style accommodates scientific risks for public audiences in Magazine articles. Language has previously been unexplored in risk communication; in accommodation research, style has not been investigated. Responding to these gaps in research, this study combines two unexplored dimensions--risk communication and accommodation--to show how syntax, diction, and metaphor resituate technical language and ideas in scientific risk studies for readers. First, interviews with editors and writers will provide a rich understanding of how their editing and composition practices influence accommodation processes. From there, an electronic communication analysis will illustrate how this medium can accommodate beyond text to give readers active roles and responsibilities to learn about and engage with scientific risks. Finally, Gibson's Style Machine will determine the style writers and editors use to address their implied readers, while diction and metaphor analyses will demonstrate how style shapes technical knowledge around these readers' values, needs, and interests.

Included in

Communication Commons

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